Keys to Successful Businesses Jacksonville FL

Salespeople typically rate their customers by at least four crucial factors: profitability, stability, vulnerability and potential for future business. Let’s look more closely at how you rate clients on each of those factors.

Broadbased Communications
(904) 398-7279
1301 Riverplace Blvd
Jacksonville, FL
 
Geer Services Inc
(904) 354-7911
301 W Bay St
Jacksonville, FL
 
Davis & Associates Communications Inc
(904) 743-6658
5353 Arlington Expy
Jacksonville, FL
 
Career Development Solutions
(904) 565-2678
4600 Touchton Rd E
Jacksonville, FL
 
Blackhawk Enterprises International Inc
(904) 220-7077
1372 Blackhawk Trl W
Jacksonville, FL
 
Executive Coaching Solutions
(904) 221-0380
550 Water St
Jacksonville, FL
 
Dalton Agency
(904) 301-1162
140 W Monroe St
Jacksonville, FL
 
Freelance Web Site Design By Corinne
(904) 318-3930
3859 Boone Park Ave
Jacksonville, FL
 
ManaSyst, Inc.
(904) 573-8678
4919 Wesconnett Boulevard
Jacksonville, FL
 
Dimension Concepts & Solutions
(904) 807-8961
12627 San Jose Blvd
Jacksonville, FL
 

Keys to Successful Businesses

Salespeople typically rate their customers by at least four crucial factors: profitability, stability, vulnerability and potential for future business. Let’s look more closely at how you rate clients on each of those factors:

  • Profitability. This is by far the most critical factor because it ultimately determines the profitability of your business. To be really useful, this criterion needs to give you feedback on exactly how profitable a particular client is on a monthly, weekly or even a daily basis. You need to be able to determine if any project you are working on for any of your clients is profitable. That’s why it’s so vital to know your overhead costs.

You need to know which clients are most profitable, which clients are least profitable and which clients you are losing money on. For example, an A-rated client would be very profitable; a B-rated client would be about average, a C client would be below average, and a D client is currently unprofitable.

The challenge would be to upgrade the Cs and Ds to become Bs and As. That can be done by either improving your efficiency in serving them, or by charging them more money or a combination of those factors. If you can’t do one of those three things, it’s best to try to cultivate new clients to replace them. But don’t be too hasty...

  • Stability. A steady client who is slightly below average might be more valuable than a one-shot client that is rated B, or even A in immediate profitability. For example, I’ve had some clients for more than 20 years. Those are bread-and-butter accounts who help you meet basic expenses and smooth out the times when business is slow. So it’s a good idea to consider just how stable each of your clients is. Obviously, clients who are rated A or B on your stability scale would be more valuable than those that are rated C or D.

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